Starting a Small Business with Polymer Clay Products


Welcome to my channel! In today’s video, I’ll be discussing the ins and outs of starting a small business with polymer clay products. Whether you’re thinking about starting your own business or have already begun, I’ll be sharing valuable insights and tips on how to navigate the process.

Starting a Small Business

For many, the pandemic has led to job loss and uncertainty. I, too, found myself in a similar situation, which ultimately led me to explore the world of small business. In December 2020, I met with friends who introduced me to the idea of starting a small business, and from there, we embarked on the journey of conceptualizing, brainstorming, and gathering all the necessary information.

Our Small Business

Our small business, Inks.co, is a family-owned brand that offers statement shirts, tees, tops, and print-on-demand services. We also launched our polymer clay earrings collection under Fleur Designs, which translates to “flower” in French. Polymer clay is a versatile crafting material that allows for endless creativity, making it a perfect medium for creating jewelry and art.

Essential Tools for Working with Polymer Clay

When starting with polymer clay, having the right tools is crucial. Here are some essential tools for beginners:

  • Pasta machine
  • Acrylic roller
  • Extruder
  • Sculpting set
  • Scraper blade
  • Wire cutters or pliers
  • Oven

Tips for Selling Polymer Clay Products

Once you have the necessary tools, it’s essential to learn how to sell and promote your polymer clay products. Here are some tips:

  1. Understand how different materials react to polymer clay.
  2. Document color mixing ratios for easy reproduction.
  3. Utilize social media for promotion and branding.
  4. Strategically price your products and build relationships with customers.


Starting a small business with polymer clay products has been a rewarding journey for us. If you’re interested in learning more about polymer clay or small business tips, be sure to subscribe to my channel for future detailed videos. Thank you for watching, and I hope you’ve gained valuable insights from today’s discussion. Have a lovely day, and until next time!

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